The Obamas Make Podcast Deal With Spotify

The Obamas Make Podcast Deal With Spotify

June 7, 2019

Higher Ground, the production company of former presidential couple Barack Obama and Michelle Obama, has sealed a deal with Spotify to produce podcasts for the digital music giant’s hundreds of millions of users.

“We’ve always believed in the value of entertaining, thought-provoking conversation. It helps us build connections with each other and open ourselves up to new ideas,” Barack said in a statement. “We’re excited about Higher Ground Audio because podcasts offer an extraordinary opportunity to foster productive dialogue, make people smile and make people think, and, hopefully, bring us all a little closer together.”

“We’re thrilled to have the opportunity to amplify voices that are too often ignored or silenced altogether,” added Michelle.

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